Fashion Brand Identity
Bijoux d’elle — Urban Fashion
Bijouxd’elle is a women’s wear brand with a clear, feminine, and contemporary character.
The project focused on creating a clean visual identity that could support the brand across logo design, digital presence, and basic communication material.
The identity was applied to the website and selected promotional visuals, with emphasis on consistency, readability, and a calm aesthetic that highlights the clothing rather than competing with it.
- CLIENT NAME: Bijouxd’elle
- ADDRESS: Athens, Greece
- PLACE: MatVat Studio
- SCOPE OF WORK: Brand identity, logo design, visual system, signage, printed material, retail communication, social media visuals
- CREATIVE DIRECTION MatVat
