Where Natural Formulas Meet Everyday Wellbeing

A complete identity system for a handcrafted botanical cosmetics brand — designed to turn a small, workshop-level product line into a clear, cohesive and market-ready presence.

The project covers logo design, packaging labels for bottles and jars, an icon set for product usage (day/night, face/body/hair), print material and promotional assets. Everything works together to give the brand structure: clean hierarchy, consistent visuals, and a tone that feels natural yet confident.

efdiet shows what happens when a modest, handmade brand receives professional visual direction:
it gains clarity, trust, and the potential to grow.